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Brent Ross

Brent Ross, CPA, CFE, CPEC – Managing Member

brent-rossBrent Ross is a Certified Public Accountant and a managing member of Ross Hughes & Associates, CPAs, PLLC and brings over 47 years of public accounting and consulting experience to the firm. He works with businesses and individuals in all areas related to income tax planning, gift, estate, trust and business succession planning, and organizational and business improvement strategies for small businesses and farmers.

Brent is truly an uncommon financial and accounting advisor and accountant. He created and is the driving force behind several of the firm's niche areas, including the cost segregation services, profit enhancement services, the profit equation roundtable, the entrepreneurial leadership boot camp and the firm's leadership and team development processes.

He believes that "businesses with a proactive attitude have a major advantage over their competition,” and enjoys coaching management teams to create highly profitable businesses and high-performance work environments. He is a Founding Associate of the Integro Leadership Institute and is one of fewer than 100 professionals in the U.S. who are certified in the Senior Team Alignment Process™, the Leadership Development Process™, Engaging LeadershipTM, Adaptable Senior TeamTM,Leadership Coaching ProcessTM, Customer Focused CultureTM, 360 Degree Leadership FeedbackTM. Brent is also a distributor and certified trainer for the Harrison Assessment Talent Solution profiles and Everything DiSC personality assessments.


Professional Background

In January 2014 Brent and Heather Hughes (Hughes & Warner) merged their practices to form Ross Hughes & Associates, CPAs, PLLC. 

Brent is the founder and President of Brent Ross & Associates, CPAs, LLC. which began in July of 2010. 

Brent was the Vice President, Director of Tax, for Meeks, Ross, Selander & Associates, CPAs, LLC for eighteen years after merging his independent practice with Jack Meeks and Ken Paulk in 1992.
In the 17 years prior to the merger, Brent operated an independent accountancy, which he grew from scratch to more than 150 clients. Brent has a lengthy history in the Jacksonville medium and small business market, and has advised many of the city's business leaders and small to mid-sized companies.

Brent spent the formative years of his accounting career with one of the accounting professions elite accounting firms. From 1972-1975, he honed his skills as a Tax Supervisor at Peat Marwick Mitchell & Company (now KPMG Peat Marwick) advising primarily distribution, retail, real estate and financial institutions, as well as high-income individuals, trusts, and estates.

He has always been business-driven, spending his summers off from accounting school at the University of Florida as a Staff Accountant at Smith, Ryan, Carlisle & Nolan (which later became Ernst & Young). Brent now spends much of his free time serving in leadership roles in Jacksonville-area business groups and tax-exempt organizations.

Brent became interested in accounting at the early age of sixteen while keeping the books and records of a well know private school on Jacksonville's westside. Starting with grassroots accounting procedures he posted transactions in the organization's cash receipts and disbursement journal, reconciled bank accounts and maintained the general ledger - all the old fashion way - by hand, in ink. This on-the-job experience was his introduction to accounting and the rest is history.

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Testimonials

  • "A very Uncommon CPA firm. Brent Ross and his team are extremely helpful and not only care about counting beans, they care about teaching their clients how to plant and grow the beans! They have unique ways of finding...
    - Donna Lungren
    Advantage Business Magazine
    read more
  • "I have known Brent and his family for over thirty years and have always had the highest respect for him as a friend, as a Christian, and as our accounting and business consulting partner..."
    - Harris Willman
    read more
  • "Brent and his staff have provided excellent services in a timely manner for many years. The Firm is one of knowledge, experience, and integrity."
    - Charles Rogers
    Rogers Apprasial Group, Inc.
    read more
  • "I have retained the services of Brent and his team for many years. I have found them to be honest, reliable, on top of current law change, and communicate well with me. They have always..."
    - Ridge Sink
    Restaurant Entrepreneur & Consultant
    read more
  • "John and Brent were extremely helpful throughout the start-up and growth phases of the business. They provided timely, clear and useful advice regarding appropriate accounting and tax issues. They took the initiative to..."
    - Mark Kennedy
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  • "Brent Ross and his associates have one of the top CPA firms in Jacksonville. They take the time to understand your business so you can maximize your business. Moreover they bring..."
    - Tony Lego
    Lego "LEAN" Associates & Consultant at Expense Reduction Consulting
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  • "We had a complicated return of 2 states and 3 jobs and he made the process a breeze. Brent and his staff worked together to help make sure we were ready by our target date..."
    - Elizabeth Holdsworth
    Insure Impact, LLC
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  • "Brent is a professional at heart that truly tries to understand the issues you face. He then tries to understand how he can help you, not only from an accounting/tax benefit, but how to..."
    - Kelly Harris
    Village Bread Company
    read more
  • "Brent has provided outstanding accounting services for me personally and for some small corporations. His ability to track the details from year to year is amazing..."
    - Jim Morgan
    Sperry Van Ness - Investec Services
    read more
  • "Brent and his firm have always been accessible, dependable, timely and creative when needed. His insight regarding a company's operations goes beyond crunching numbers..."
    - CEO, Louis Saig
    Harry's Seafood Bar & Grill
    read more
  • "Brent Ross is a powerful business coach. His coaching skill and financial expertise are the perfect combination for any business owner..."
    - Mary Elizabeth Murphy, CPCC, ORSCC, CPBA
    S.T.A.R Resources
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  • "Over many years, Brent's firm has represented several of my clients (Disclosure-I am Brent's brother and a practicing attorney), and those clients and myself have found the personnel in Brent's firm to be very knowledgeable..."
    - Kim Ross
    Kimball K Ross, Attorney at Law
    read more
  • "I have know Brent for a while now. He does more than just your taxes. He is a true advisor that help business owners unlock more profit in their operations..."
    - Brian Barquilla
    AdvantageB2B Consulting + Marketing
    read more
  • "Brent and his team don’t just "crunch numbers”. He provides a variety of services to help their clients improve their businesses. Brent’s cost segregation studies can generate an immediate increase..."
    - Cal Heseman
    Gateway Business Brokers
    read more
  • "It is without a single reservation that I recommend Brent Ross. I have worked with Brent and the Harrison Assessments organization for a while now ..."
    - Bob W. Franklin
    read more

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